Have you heard the phrase “sober curious” recently? Or maybe you’ve heard about Dry January, or Sober October?

Cutting down on alcohol consumption is all the buzz these days, and for good reason. 

Drinking levels are up since the start of the pandemic. According to Harvard Health, **nearly two-thirds of surveyed adults reported drinking more since the beginning of the pandemic than beforehand.*** Many adults are pausing to reflect on their drinking habits, and the idea of cutting back on alcohol has become increasingly mainstream in recent years.

### Dry January is gaining in popularity year after year.

In 2022, according to CNN, roughly 35% of legal-aged adults participated in Dry January, up from just 21% in 2019.* With increasing non-alcoholic alternative beverage options on the market and more awareness of the detrimental effects of alcohol, it’s easier than ever to try temporarily abstaining from alcohol.

Most people choose to go “dry” for an entire month, giving them time to reflect on their typical alcohol consumption habits and give their bodies a reset. This is especially beneficial after the holidays, when we are typically surrounded by alcohol at social gatherings, and it can be easy to let some of our healthy habits slide. Since most people prefer to participate alongside a community of others who can offer support and accountability, this challenge is a great opportunity to foster alcohol awareness together with your employees.

### Check out how Reward Gateway adapted Press Pause on your Pint into their own “Dry May with Doug” initiative!

![cocktail_glass_full_of_glitter.jpg](https://res.cloudinary.com/movespring/image/upload/v1668539347/blog/cocktail_glass_full_of_glitter_0b7c9f939c.jpg)

While January is a popular month to run an alcohol-free challenge, you can host Press Pause on your Pint any time of year to help your employees become more mindful of their alcohol consumption and habits.

MoveSpring’s parent company, **Reward Gateway,** proved cutting back on alcohol is effective year-round. CEO Doug Butler wanted to cut out alcohol in May, and dropped a note in Slack asking if anyone else would be interested in participating.

The response was a resounding yes! **With leadership promoting the initiative across Slack and internal company blogs, 54 total employees ended up participating in the “Dry May with Doug” challenge for the entire month of May.** 

Klara Owens, Internal Communications and Employer Brand Manager at Reward Gateway, summarizes the challenges’ success:

*Almost half of participants logged that they reached their goal to abstain from alcohol for at least 25 out of 31 days—no small feat! A big part of the success of the challenge was thanks to Doug’s involvement and engagement in the challenge. He was active in sharing photos and messages in the challenge chat, and even made it a point to ship some non-alcoholic beers and wines to the office as a unique alternative to make the month fun for all!*

Doug also cited the flexibility of the challenge set up as key to success: 

*For anyone who wasn’t a big drinker, the challenge was easy. For those who enjoyed the occasional libation, we provided a little flexibility in targeting only 25 days of sobriety. We wanted the challenge to be inclusive so everyone could get involved! This is one challenge in which I think everyone should get a medal.*

We found that genuine involvement and support from leadership coupled with an inclusive mindset made the initiative a huge success. 

You don’t have to wait for January to start new healthy habits, so make sure to bookmark this post if you want to run this challenge later in the year. 

Ready to run **Press Pause on your Pint**? See how below. 

---

### CHALLENGE DETAILS

Follow these specifications when [creating your challenge](http://help.movespring.com/en/articles/1872650-how-to-create-a-challenge) in the [Admin Center](https://admin.movespring.com/). 

### **Challenge Name:** Press Pause on your Pint

### **Challenge Modes & Goals:**

- Custom Activity Stick to It - Abstain from alcohol 25 times over the course of the challenge (Activity nickname: 🚫 🍺 🍷 🍸)
- Content - Upload the “Going Alcohol Free” content collection from the library to educate your users on the benefits of cutting out alcohol
- Target - Keep everyone moving to reach 150,000 steps over the course of the challenge

### **Duration:** 31 days

### **Description:**

While drinking alcoholic beverages in moderation can be a normal part of our social lives, temporarily abstaining can have surprising benefits for your health. The goal of this challenge is to keep you accountable in abstaining for at least 25 days.  Here's how it will work:

🚫🍻 Log daily that you've gone through the day without an alcoholic beverage.

👟Keep active to reach the Target step goal of 150,000 steps

Let’s press pause!

**Head to the Admin Center to [create the challenge](https://admin.movespring.com/challenges/create/) now.**

---

### COMMUNICATION STRATEGY

### **CHALLENGE INVITATION**

Send this invitation as an [in-app announcement](http://help.movespring.com/en/articles/3854206-how-to-use-the-announcements-feature) and as a message in Slack, Teams, or email.

**When:** 7 days prior to challenge start

**Title:** Let's press pause ⏸

**Optional Image:**

![person_in_sunhat_toasting_with_mocktail.jpg](https://res.cloudinary.com/movespring/image/upload/v1668539731/blog/person_in_sunhat_toasting_with_mocktail_fe07ba60f0.jpg)

**Description:**

Ready to press pause on drinking? Join our next MoveSpring challenge!

While drinking alcoholic beverages in moderation can be a normal part of our social lives, temporarily abstaining can have surprising benefits for your health. 

🚫🍻Join in the challenge to cut out alcohol for at least 25 days, or aim for each day of the challenge if you want a full reset. 

Let’s cheer each other on to reach the goal, share tips for staying motivated, and celebrate an alcohol-free month!

**Call to action button link:** [INSERT CHALLENGE LINK]

**Call to action button text:** Join the challenge

---

### **CHALLENGE ANNOUNCEMENTS**

### Challenge Kick-off Announcement:

Engage your users from day 1 by sending an [in-app announcement](http://help.movespring.com/en/articles/3854206-how-to-use-the-announcements-feature) that promotes your challenge.

**When:** First day of challenge

**Title:** Lock up the beverages! 🔐

**Image:** 

![glasses_of_water.png](https://res.cloudinary.com/movespring/image/upload/v1668539781/blog/glasses_of_water_97199a8fbe.png)

**Recipients:** Send to challenge participants

**Description:**

Time to press pause! We hope you're ready to transform your body's health from the inside out.

We're challenging you to stick to at least 25 days without any alcohol this month. Feeling ambitious? Push yourself to go all 31 days! 🔥

Make sure to log your progress daily. You can always log completions up to 7 days back if you miss a day.

If you have any technical questions about the app or need help with syncing, contact the MoveSpring support team at help@movespring.com.

Good luck! 🍀

### Challenge Wrap-up Announcement:

Recap your challenge by calling out stats and any rewards or prizes you are giving out. Be sure to include your own information in the placeholders below.

**When:** After grace period ends

**Title:** Just like that... 🎉

**Image:** 

![champagne_flute_full_of_confetti.jpg](https://res.cloudinary.com/movespring/image/upload/v1668539819/blog/champagne_flute_full_of_confetti_1a1b3b0d8f.jpg)

**Recipients:** Send to challenge participants

**Description:**

...you did it! Congrats on reaching the end of our Press Pause on your Pint challenge.

We've got lots to celebrate:

[X] participants met the Stick to it goal. Hope you're all ready for our [mocktail happy hour or pizza party]! 🥳

Everyone who met the goal was also entered into a prize-drawing raffle. The winner is: [PARTICIPANT]

Thanks to everyone who participated in our challenge! Whether you abstained from drinking for only a part of the challenge or the entire time, we applaud your effort. ✨

**Want more announcement templates?** Find more in our [Announcement Templates for Challenge Updates](http://help.movespring.com/en/articles/4270417-announcement-templates-for-challenge-updates-and-new-features). 

---

### **CHAT PROMPTS**

All chat messages should be posted from your MoveSpring account in the mobile app or from the [MoveSpring web app](https://app.movespring.com/) in the challenge chat. Encourage engagement by responding to the prompts yourself first to kick things off!

**When:** First day of challenge

**Message:** 

Today’s the day! We're kicking off our Press Pause on your Pint challenge. Let’s get chatting—why are you joining in the challenge? Share your goal so we can cheer each other on!

**When:** End of the first week

**Message:** 

Can you believe it's already been a week? We're curious, what has been your favorite go to beverage or snack that you've been replacing alcohol with so far? Photos of yummy mocktails or snacks are welcome. 🤩

**When:** Halfway through the challenge 

**Message:**

Just like that, we're halfway through the challenge. Let's encourage each other to keep it up for another 15 days. 👏 

Have you noticed anything different about your body or your mind since you started this challenge? Let us know if you're feeling the positive effects of alcohol abstinence yet! 

**When:** End of the third week

**Message:**

There's only one week left! Let's take a poll: what is the first drink you'll be enjoying (mindfully, of course 😉 ) when the challenge ends?

🍺 - Beer me, please!

🍷 - Wine any day!

🍹 - A delicious cocktail!

🥤 - I'm not even craving a drink!

**When:** 3 days before the challenge end

**Message:**

We've got just three days left of the challenge. Congrats to everyone on your progress so far. 🎉

Do you have any takeaways from the challenge? Let's hear them! 

---

### REWARDS STRATEGY

You can pull a report to determine the participants who met the Custom Activity Stick to It goal, and raffle off prizes to those who met the goal. 

We suggest prizes that will reinforce the themes of the challenge, such as non-alcoholic alternatives or a celebratory party for reaching the goal!

### **Prize Ideas:**

- [SodaStream](https://sodastream.com/) or other seltzer water maker
- Water infuser [pitcher](https://www.amazon.com/Removable-Resistance-Infusion-Flavor-Infused-Beverage/dp/B07SQWHMXF) or [bottle](https://www.amazon.com/Infuser-Water-Bottle-Fruit-Infused/dp/B010EAR6YI/ref=asc_df_B010EAR6YI/?tag=hyprod-20&linkCode=df0&hvadid=167154789240&hvpos=&hvnetw=g&hvrand=14741590891469958185&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9021436&hvtargid=pla-316005419468&psc=1)
- Pizza party or mocktail hour celebration
- Gift card to Starbucks or local coffee or tea shop

**Want more challenge templates? Ask your client success rep about our [Ultimate plan](https://movespring.com/pricing).**

*Sources*

[https://www.health.harvard.edu/blog/thinking-of-trying-dry-january-steps-for-success-202201032662](https://www.health.harvard.edu/blog/thinking-of-trying-dry-january-steps-for-success-202201032662)

[https://www.cnn.com/2022/02/16/business/dry-january-participation-2022/index.html](https://www.cnn.com/2022/02/16/business/dry-january-participation-2022/index.html)

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Help employees stay mindful about alcohol with a dry challenge

Each challenge on MoveSpring is made up of challenge modes. When you [create a challenge](https://admin.movespring.com/challenges/create) from the MoveSpring Admin Center, you can mix-and-match challenge modes to create a custom challenge that fits your needs

We find that choosing a variety of challenge modes when creating your challenge provides an engaging experience for everyone, regardless of if they prefer the extra push from a close competition or are motivated by their own goals and progress.

To help you craft engaging challenges for all of your users, we’ve gathered our best recommendations to help you succeed.

### You can think of challenge modes like ingredients in a recipe. You want to select ingredients that complement one another, and you don’t want to overwhelm the recipe by adding too many flavors into one dish.

Challenges work the same way! Challenge modes are selected to complement one another, and it’s best to keep things simple. Don’t overcomplicate your challenge by trying to include everything at once.

Please also keep in mind that while these are our general recommendations, challenge creation is more of an art than a science, so don’t be afraid to get creative and think outside the box!

### Before you get started, keep in mind:

- The most engaging challenges typically last 14-31 days.
- You can access a full guide to naming your challenges [here](https://movespring.com/blog/its-all-in-the-name-creative-challenge-names-27).
- As you create your challenge, select your challenge modes in the order you want them to appear in the app. You can also [edit the order later](http://help.movespring.com/en/articles/2684001-how-to-edit-the-order-of-modules-in-the-challenge-dashboard) if needed.
- Review your challenge setup before you run your official challenge by creating a [test challenge](http://help.movespring.com/en/articles/3198964-what-are-test-challenges-and-why-are-they-important). We highly recommend testing before your challenge starts, especially if you’re new to MoveSpring or on a one-time plan.

## MoveSpring challenge modes

![89_woman_tying_shoes_with_fitness_tracker.jpg](https://res.cloudinary.com/movespring/image/upload/v1664380766/blog/89_woman_tying_shoes_with_fitness_tracker_b7200740b3.jpg)

[Challenge modes](http://help.movespring.com/en/articles/2083468-module-overview) in MoveSpring can be broken down into five main categories: individual modes, collaborative modes, team modes, individual daily habit modes, and engagement modes. **We recommend selecting 2-4 modes per challenge.** 

### A typical challenge setup includes a combination of 1 individual mode, 1 collaborative or team mode, and an engagement mode.

### Individual modes

- Streak
- Stick To It
- Target
- Leaderboard
- Virtual Race

### Collaborative modes

- Group Target
- Group Virtual Race
- Group Target Fundraiser

### Team modes

- Team Leaderboard
- Team Virtual Race

### Individual Daily Habit modes

- Streak
- Stick To It

### Engagement modes

- Content
- Quote
- Daily Workout

## Selecting your activity metric

MoveSpring challenge modes can be scored by steps, distance, or active minutes. Scoring based on steps is most popular, but distance is also a common choice.* Active minutes is a great choice for individual modes, since [active time can vary more by individual](http://help.movespring.com/en/articles/3453134-what-are-active-minutes-and-how-do-i-earn-them). 

We recommend choosing either 1 or 2 activity metrics for each challenge (e.g. a Group Virtual Race based on distance, plus a Streak based on steps).

**Note: All Virtual Race modes can only be scored by distance.*

Looking to track holistic activities instead? Try one of our Individual Daily Habit modes, which allow you to track custom activities such as mindfulness, hydration, or gratitude! Learn more [here](https://movespring.com/blog/run-a-challenge-based-on-any-activity-introducing-custom-activity-challenges-1).

## Set your goals

See this [blog post](https://movespring.com/blog/how-to-set-a-goal-for-your-next-activity-or-step-challenge-18) for information on how to set a goal. For Streak, Target, and Stick To It challenge modes, you can opt for a [personalized goal](https://movespring.com/blog/accommodate-all-activity-levels-with-personalized-goal-challenges-79) to give participants control over the goal they want to work toward. For specific guidance on setting goals for group challenges, [click here](http://help.movespring.com/en/articles/2583629-how-to-set-a-goal-for-a-group-challenge).

## Choosing a theme and content

To build a challenge your participants are excited about, we highly recommend [incorporating a theme](https://movespring.com/blog/how-to-create-a-themed-step-challenge-14)! You can easily incorporate a theme—such as gratitude, nutrition, or sleep—into your challenges through [content](http://help.movespring.com/en/articles/1868596-upload-and-manage-content-within-the-content-module). You can share content from our [curated content library](https://movespring.com/blog/supercharge-your-program-with-our-content-library-54), use one of our [content collections](http://help.movespring.com/en/articles/4106367-adding-collections-to-your-content-module), or [create your own custom content](http://help.movespring.com/en/articles/1868596-upload-and-manage-content-within-the-content-module). You can also [make content actionable](https://movespring.com/blog/promote-and-track-a-variety-of-health-actions-through-our-latest-feature-actionable-content-6) so participants can mark content posts as completed throughout your challenge! 

## Want more guidance? Use one of these common challenge structures

![89_lightbulb_with_yellow_clothespins.jpg](https://res.cloudinary.com/movespring/image/upload/v1664380766/blog/89_lightbulb_with_yellow_clothespins_2ccec94cef.jpg)

### Individual challenges

**Challenge 1: Stick To It + Content (Actionable) + Leaderboard**

**Recommended duration: 14-31 days**

**Sample challenge idea: [Let’s Groove](https://movespring.com/blog/fall-into-healthy-habits-with-our-let%E2%80%99s-groove-challenge-88)**

This challenge structure is popular with admins who are just getting started with MoveSpring! The activity goals encourage consistent movement during the challenge, while actionable content enables you to curate a holistic challenge experience. Participants will set a personalized Stick to It goal. They’ll also be asked to complete small mini challenges through content, such as reading or journaling for 5 mins before bed or taking a savoring walk. 

**Challenge 2: Virtual Race + Stick To It**

**Recommended duration: 21-31 days**

**Sample challenge idea: [Climb to the Top](https://movespring.com/blog/help-your-employees-become-more-resilient-77)**

Each Virtual Race mode focuses on a theme, so content is not required. This challenge structure is a great option for focusing on individual progress, since it highlights 2 individual modes (Virtual Race and Stick To It). For more competitive users, they will enjoy the leaderboard shown within the Virtual Race standings. For our [Climb to the Top](https://movespring.com/blog/help-your-employees-become-more-resilient-77) challenge idea, users will be encouraged to dream big, take risks, and learn the power of resiliency.

### Collaborative challenge

**Challenge 3: Group Virtual Race + Target + Quote**

**Recommended duration: 21-31 days**

**Sample challenge idea: [Shriners Hospitals for Children Walk for Love](https://movespring.com/resources/success/shriners)**

The pairing of a Group Virtual Race mode with a Target mode is effective since both modes highlight long-term goals. The Group Virtual Race is a group goal that all participants will work toward, while the Target mode is a goal that each individual will aim to complete on their own by the end of the challenge. In our sample challenge idea, [Shriners Hospitals for Children](https://movespring.com/resources/success/shriners) customized their Virtual Race map for a more personalized experience. You can use our [pre-made racetrack themes](http://help.movespring.com/en/articles/4201968-guide-to-virtual-race-themes) for your next challenge, or customize your own racetrack with the [MoveSpring Racetrack Creator](http://help.movespring.com/en/articles/5589933-how-to-create-a-custom-racetrack).

### Team challenge

**Challenge 4: Team Leaderboard + Content (Actionable)**

**Recommended duration: 21-31 days**

**Sample challenge idea: [Stronger Together](https://movespring.com/blog/build-connection-and-camaraderie-with-a-social-wellness-challenge-81)**

Create opportunities for social connection by hosting a Team Leaderboard challenge. You can set up teams based on departments, locations, or even randomly assign teams to encourage fellow participants to get to know one another. The Stronger Together challenge also highlights a collection of mini challenges for participants to complete in content as an additional resource to boost social connection and camaraderie.

### Daily Habit challenge

**Challenge 5: Stick To It (Custom Activity) + Content**

**Recommended duration: 14-21 days**

**Sample challenge ideas: [Custom Activity Challenge Ideas](https://movespring.com/blog/custom-activity-challenge-ideas-4)**

A [Daily Habit challenge](https://movespring.com/blog/custom-activity-challenge-ideas-4) paired with actionable content can be a great way to drive home a theme. For example, if you’re asking participants to meditate, include meditation resources in content. We suggest keeping these challenges shorter (2-3 weeks max) since participants must manually log for Daily Habit challenges.

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Challenge creation: A recipe for success

One of the best times to visit Rome is in October. During [Ottobrate Romane](https://issimoissimo.com/italianissimo/ottobrate-romane-e-la-scampagnata/), temperatures are cooler ([high of 73 F or 22 C on average](https://weather.com/weather/monthly/l/23cf5ac84a366d5fb4c13a6ee35ad7dc930578dd13678ef19aa9231f51563545)), there are less crowds, and you’ll get to enjoy the fall colors and scenery! Lucky for you, you can travel to Rome virtually with your teammates any time of the year with our Trip to Rome challenge idea. 

This challenge has participants join forces with their teammates to race across a map of The Eternal City. They’ll unlock famous Roman sites as they make their way through the city towards their team’s distance goal.

Drive the theme home by creating pasta-themed team names before you invite participants to your challenge. Use the [default team settings](http://help.movespring.com/en/articles/2968549-how-to-edit-your-team-challenge-settings-max-team-size-admin-assigned-teams-or-user-created-teams) to allow participants to choose the team they want to represent based on their favorite meal—only one pasta dish will come out on top!

![90_trip_to_rome_teams.jpg](https://res.cloudinary.com/movespring/image/upload/v1664396118/blog/90_trip_to_rome_teams_d703d60e7f.png)

Use our themed chat prompts to highlight fun facts about Rome and ask participants to share their own fun facts about their hometowns to get to know each other better.

You’ll also set the pace for your challenge with an individual goal for each participant to achieve at least 3,000 steps each day of the challenge. After all, you can’t visit the amazing sites of Rome without a little walking!

Follow the guide below to run our Trip to Rome challenge within your organization.

---

### CHALLENGE DETAILS

Follow these specifications when [creating your challenge](http://help.movespring.com/en/articles/1891136-creating-a-team-challenge-in-movespring) in the [Admin Center](https://admin.movespring.com/). 

### **Challenge Name:** Trip to Rome

### **Challenge Modes & Goals:**

- Team Virtual Race - Participants will compete in teams to make it to the finish line with the highest average total distance
- Streak - Set a goal of 3,000 steps for participants to reach each day of the challenge
- Quote - Generates a new daily quote for each day of your challenge. Great for a little extra motivation during your challenge!

**💡 *Team Virtual Race - Pro Tips*** 

*Check out [our guide](http://help.movespring.com/en/articles/6301502-how-to-set-a-goal-for-a-team-virtual-race-challenge) for tips on setting a realistic Team Virtual Race goal. We recommend turning on the [activity converter](http://help.movespring.com/en/articles/4636416-should-i-enable-the-activity-converter-for-my-users) to allow all types of activities to count, and we suggest setting an [activity cap](http://help.movespring.com/en/articles/4195568-how-to-set-an-activity-cap-for-a-challenge-module) to ensure the race isn’t completed too soon.*

*Note that teams do not need to be even in size. We score on averages to account for different team sizes. Virtual Races are scored on total distance moved during the challenge duration, so teams will continue to compete in the leaderboard even after they’ve completed the race.*

### **Duration:** 21 days

### **Description:**

Let’s take a trip to Rome! Travel to the Eternal City and race along the virtual map with your team to unlock milestones highlighting immersive scenes and tips from locals to transport you right to Italy. Your goals for this vacation are to:

🏛 Step with your team to move through the virtual racetrack

🏛 Pace your steps! Try to keep up a step Streak for the entire challenge

Ciao & happy stepping! 🇮🇹

**Head to the Admin Center to [create the challenge](https://admin.movespring.com/challenges/create/) now.**

---

### COMMUNICATION STRATEGY

### **CHALLENGE INVITATION**

Send this invitation as an [in-app announcement](http://help.movespring.com/en/articles/3854206-how-to-use-the-announcements-feature) and as a message in Slack, Teams, or email.

**When:** 7 days prior to challenge start

**Title:** Take a trip to Rome!

**Optional** **Image:**

![90_trip_to_rome_invite.jpg](https://res.cloudinary.com/movespring/image/upload/v1664396118/blog/90_trip_to_rome_invite_f292cacd6d.jpg)

**Description:**

Ciao! Are you ready to take a virtual sightseeing trip to the Eternal City? Join our Trip to Rome challenge! 🇮🇹

We’ll explore Rome's most iconic sites together as you work together toward the Team Virtual Race goal over the next 3 weeks. As you move along the map, you’ll unlock milestones highlighting immersive scenes and tips from locals to transport us right to Italy!

Maintain a daily Streak by reaching your step goal every day of the challenge. Grab your (virtual) passports and let’s get stepping!

**Call to action button text:** Join the challenge

**Call to action button link:** [INSERT CHALLENGE LINK]

---

### **CHALLENGE ANNOUNCEMENTS**

Engage your participants throughout your challenge by sending [in-app announcements](http://help.movespring.com/en/articles/3854206-how-to-use-the-announcements-feature). 

### Challenge Kick-off Announcement:

**When:** First day of challenge

**Title:** Trip to Rome begins! 😎

**Image:**

![90_trip_to_rome_announcement_1.jpg](https://res.cloudinary.com/movespring/image/upload/v1664396118/blog/90_trip_to_rome_announcement_1_832f149f20.jpg)

**Recipients:** Send to challenge participants

**Description:**

Are you ready for our sightseeing race across Rome? Today is the first day of our challenge so let's get off to a good start.

As a reminder, you’ll be working together with your team to reach your Team Virtual Race goal over the course of the challenge. We'll explore a well-known Roman site in each milestone!

We will also be posting some fun facts in the chat. Keep an eye out and join the conversation.

Now it's time to get steppin' through the city! 🇮🇹

### Challenge Wrap-up Announcement:

Recap your challenge by calling out stats and any rewards or prizes you are giving out. Be sure to include your own information in the placeholders below.

**When:** After grace period ends

**Title:** Thanks for participating!

**Image:**

![90_trip_to_rome_final_announcement.jpg](https://res.cloudinary.com/movespring/image/upload/v1664396118/blog/90_trip_to_rome_final_announcement_0ac4aa2845.jpg)

**Recipients:** Send to challenge participants

**Description:**

We hope you enjoyed stepping through the Eternal City and working together to reach the finish line. 🇮🇹

There’s a lot to be proud of, but to highlight a few accomplishments:

- We moved [TOTAL CHALLENGE DISTANCE] together
- [00] participants met their Streak goal. Way to maintain your pace!

It’s time to congratulate three lucky participants who met their Streak goals. Props to…

[PARTICIPANT] 

[PARTICIPANT]

& [PARTICIPANT]

for winning our prize raffle! 

Thanks again for joining us on our Trip to Rome! Until next time, arrivederci! 👋

**Want more announcement templates?** Find more in our [Announcement Templates for Challenge Updates](http://help.movespring.com/en/articles/4270417-announcement-templates-for-challenge-updates-and-new-features). 

---

### **CHAT PROMPTS**

All chat messages should be posted from your MoveSpring account in the mobile app or from the [MoveSpring web app](https://app.movespring.com/) in the challenge chat. Encourage engagement by responding to the prompts yourself first to kick things off!

**When:** First day of challenge

**Message:** 

Buongiorno, steppers! It's the first day of our virtual trip through Rome! Here in chat, we'll be sharing some fun facts about Rome every week.

To kick us off, who’s hungry? Rome is known for dishes like Carbonara, Cacio e Pepe, and Bucatini all’Amatriciana (yes, we're all about the pasta 🍝 😋 ). Is there a particular food or drink that your city is known for? Tell us about it!

**When:** End of first week

**Message:** 

We are nearing the end of our first week in our sightseeing journey through Rome!

As we keep moving, did you know the oldest structure in Rome that is still in use today is the Pantheon? It was built around 117 AD and currently serves as a museum and Catholic church. What’s a famous building or a building you like in your city? Let us know below!

**When:** End of second week

**Message:**

Two weeks down and just one more to go! 🌟

In the heart of Rome close to the Spanish Steps, you'll find the Villa Borghese Gardens. The third largest park in Rome, it was built in 1605 and features a zoo, theater, and art galleries! What's a notable park or wildlife area in your city that you enjoy? Let us know, and share a photo if you've been there!

**When:** Three days before challenge ends

**Message:**

We're down to the final days of the challenge. It's been so fun to learn about Rome and all of the other cities we’ve chatted about. Thanks for sharing! Now, let’s keep moving as we near the end of our trip to Rome. 👏

---

### REWARDS STRATEGY

Pull a report to determine the participants who met their Streak goal. Then, hold a drawing to pull 3 random winners from the eligible pool of participants who met their goal.

We suggest prizes that will reinforce the themes of the challenge, so in this case, consider fun prizes that are travel or Italy-themed!

### **Prize Ideas:**

- [Instax instant camera](https://www.amazon.com/Fujifilm-Instax-Mini-Instant-Camera/dp/B085286JCJ/ref=sr_1_3?crid=2IF17LIKT1ED&keywords=instax+camera&qid=1663275122&sprefix=instax+camera%2Caps%2C99&sr=8-3)
- [Pasta machine](https://www.amazon.com/Marcato-8320-Machine-Cutter-Instructions/dp/B0009U5OSO/ref=sr_1_7?crid=3APT5909UC7ML&keywords=pasta+roller&qid=1663274929&sprefix=pasta+roller%2Caps%2C95&sr=8-7)
- [Wireless headphones](https://www.amazon.com/Bose-Cancelling-Wireless-Bluetooth-Headphones/dp/B07Q4QK379/ref=sr_1_1_sspa?keywords=bose+headphones&qid=1663275099&sprefix=bose+head%2Caps%2C111&sr=8-1-spons&psc=1)
- [Italian cookbook](https://www.amazon.com/Essentials-Classic-Italian-Cooking-Anniversary/dp/0593534328/ref=sr_1_5?crid=9PZT1PONOUXJ&keywords=italian+cookbook&qid=1663274895&sprefix=italian+cookbook%2Caps%2C101&sr=8-5)
- [Travel neck pillow](https://www.amazon.com/BCOZZY-Chin-Supporting-Travel-Pillow/dp/B01DODMU9I/ref=sr_1_2_sspa?crid=3TWJ3RYVNECJG&keywords=travel+pillow&qid=1663274986&sprefix=travel+pollow%2Caps%2C100&sr=8-2-spons&psc=1)

**Want more challenge templates? Ask your client success rep about our [Ultimate plan](https://movespring.com/pricing).**


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Take a virtual vacation with our Trip to Rome challenge

Most of us know what we should do to live a healthy lifestyle. But on a busy day, it can be challenging to carve out time for a walk or make space for a calming breath. Sometimes, the best solution is a return to the basics. 

### Help your employees start—or restart—healthy habits by hosting our Let’s Groove challenge.

Most healthy habits can be done in under 10 minutes, and this challenge will remind your employees that sometimes all you need to get back into a healthy groove is to get started! 

The challenge places an emphasis on consistent movement every day, and prompts users to complete simple actionable content posts that help improve mental health, social wellbeing, and more.

### This challenge has something for everyone.

We designed this challenge to appeal to all users—a leaderboard for your more competitive steppers, personal goals for participants who are ready to be consistent, engaging actionable content to keep everyone on their toes, and fun chat prompts to keep the conversation going. 

It’s a great challenge to run, whether you’re just getting started on MoveSpring, or you’re on your 100th challenge and want to keep your group grooving. 

Ready to build some healthy habits? Incorporate the Let’s Groove challenge in your wellness programming by following this guide.

---

### CHALLENGE DETAILS

Follow these specifications when [creating your challenge](http://help.movespring.com/en/articles/1872650-how-to-create-a-challenge) in the [Admin Center](https://admin.movespring.com/). 

### **Challenge Name:** Let’s Groove

### **Challenge Modes & Goals:**

- Stick to It - Set and reach a personalized step goal between 5,000 and 20,000 steps at least 15 days of the challenge
- Actionable Content - Complete the [Holistic Health - Actionable](https://admin.movespring.com/campaigns/content-library/141/collection/55/) mini challenge prompts
- Leaderboard - Metric: Steps

💡 *Leaderboard Tip - We recommend putting an [activity cap](http://help.movespring.com/en/articles/4195568-how-to-set-an-activity-cap-for-a-challenge-module) on a Leaderboard mode. An activity cap can level the playing field, and also put the emphasis on consistency over time, as opposed to overachieving a couple of days to dominate the leaderboard. For this challenge, we recommend a cap of 20,000 steps/day.*

### **Duration:** 30 days

### **Description:**

Let's get in the groove!

Any time is the right time for building and strengthening healthy habits in your everyday life. 

In this challenge, your goals are:

👟 Reach your step goal at least 15 days

✅ Complete 6 mini challenges ranging from self-care to social wellness and more

🥇Keep your eyes on the leaderboard to see who will step to the top!

Ready to get back into your groove? Join us today!

**Head to the Admin Center to [create the challenge](https://admin.movespring.com/challenges/create/) now.**

---

### COMMUNICATION STRATEGY

### **CHALLENGE INVITATION**

Send this invitation as an [in-app announcement](http://help.movespring.com/en/articles/3854206-how-to-use-the-announcements-feature) and as a message in Slack, Teams, or email.

**When:** 7 days prior to challenge start

**Title:** Let’s Groove

**Optional** **Image:**

![person-writing-in-notebook.jpeg](https://res.cloudinary.com/movespring/image/upload/v1661881448/blog/person_writing_in_notebook_7facc61e09.jpg)

**Description:**

Any time is the right time for building and strengthening healthy habits in your everyday life! Join this 30-day challenge to get moving and grooving for your health.

In this challenge, your goals will be to:

👟 Reach your step goal at least 15 days

✅ Complete 6 mini challenges ranging from self-care to social wellness and more

🥇Keep your eyes on the leaderboard to see who will step to the top!

Ready to get in the groove? Join below.

**Call to action button text:** Join the challenge

**Call to action button link:** [INSERT CHALLENGE LINK]

---

### **CHALLENGE ANNOUNCEMENTS**

Engage your users throughout your challenge by sending [in-app announcements](http://help.movespring.com/en/articles/3854206-how-to-use-the-announcements-feature). If you’re using personalized goals, consider [sending a reminder](http://help.movespring.com/en/articles/4270417-announcement-templates-for-challenge-updates-and-new-features#h_f181c1b36e) to participants to set their personalized goals a few days before the challenge starts.

### Challenge Kick-off Announcement:

**When:** First day of challenge

**Title:** Time to get grooving!

**Image:** 

![person-jogging-down-city-street.jpeg](https://res.cloudinary.com/movespring/image/upload/v1661881479/blog/person_jogging_down_city_street_3df1d9e24e.jpg)

**Recipients:** Send to challenge participants

**Description:**

Today marks day 1 of our Let’s Groove challenge. It’s time to work on building and maintaining healthy habits! 

What’s one choice you can make today to focus on a healthy habit? Here are a few ideas:

- Take a walk
- Go to bed early
- Read a book
- Drink more water
- Take a few deep breaths

If you have any technical questions about the app or need help with syncing, contact the MoveSpring support team at help@movespring.com

Happy stepping, and good luck getting into the groove!

### Challenge Wrap-up Announcement:

Recap your challenge by calling out stats and any rewards or prizes you are giving out. Be sure to include your own information in the placeholders below.

**When:** After grace period ends

**Title:** Congrats! You did it.

**Image:** 

![person-holding-you-did-it-sign.jpeg](https://res.cloudinary.com/movespring/image/upload/v1661881498/blog/person_holding_you_did_it_sign_fe7fe25972.jpg)

**Recipients:** Send to challenge participants

**Description:**

Congrats on finishing our Let’s Groove challenge!

Whether you were in a rut with your health routine or you were maintaining your existing healthy habits, we hope this challenge inspired you to push yourself and maybe try something new.

As an extra surprise, everyone who met their Stick to It goal was entered into a prize-drawing raffle. The winners are:

[PARTICIPANT]

[PARTICIPANT]

[PARTICIPANT]

Way to keep up those healthy habits. Congrats again to all! 🎉

**Want more announcement templates?** Find more in our [Announcement Templates for Challenge Updates](http://help.movespring.com/en/articles/4270417-announcement-templates-for-challenge-updates-and-new-features). 

---

### **CHAT PROMPTS**

All chat messages should be posted from your MoveSpring account in the mobile app or from the [*MoveSpring web app*](https://app.movespring.com/) in the challenge chat. Encourage engagement by responding to the prompts yourself first to kick things off!

**When:** First day of challenge

**Message:** 

Our Let’s Groove challenge starts today! Maintaining healthy habits can be hard, but it is so worth it! What’s one healthy habit you want to work on over the course of this challenge?  

**When:** One week into the challenge

**Message:** How’s it grooving? Let’s share some tunes to fuel us through the challenge. What’s your favorite song to groove to? 

**When:** Halfway through the challenge 

**Message:**

We’re about halfway through our challenge now, and we hope you’re feeling groovy and on track with your habits. If you have a photo of any habits you’re working on, drop it here in the chat so we can inspire each other!

**When:** End of the challenge

**Message:**

Our Let’s Groove challenge is coming to a close. Even though the challenge is ending, your healthy habits don’t need to! What’s one habit you’d like to keep up after the challenge ends?

---

### REWARDS STRATEGY

Pull a report to determine the participants who met their personalized Stick to It goal. Then, hold a drawing to pull 3 random winners from the eligible pool of participants who met their goal.

We suggest prizes that will reinforce the themes of the challenge, so in this case, consider prizes that could help your users continue to build on their new healthy habits!

### **Prize Ideas:**

- [A subscription to Audible](https://www.audible.com/ep/giftcenter)
- [A habit-themed book](https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299/ref=asc_df_0735211299/?tag=hyprod-20&linkCode=df0&hvadid=312014159412&hvpos=&hvnetw=g&hvrand=11157256139464431746&hvpone=&hvptwo=&hvqmt=&hvdev=c&hvdvcmdl=&hvlocint=&hvlocphy=9028237&hvtargid=pla-541463258824&psc=1)
- [A sunrise alarm clock](https://www.hatch.co/restore)
- [An insulated water bottle](https://www.yeti.com/drinkware/bottles/21071060019.html?country=US&currency=USD&gclid=CjwKCAjwo_KXBhAaEiwA2RZ8hBNzxVbSDXhoU6ejSi8b-2oiXO9RZQMfpIFHpwjZVb2mTlOZ5IFr6BoCl2kQAvD_BwE&gclsrc=aw.ds)
- [A cookbook to inspire healthy eating](https://www.amazon.com/Well-Plated-Cookbook-Healthy-Recipes/dp/0525541160/ref=sr_1_2_sspa?crid=ZWSF1WFOH0F0&keywords=easy+healthy+cookbook&qid=1660756640&s=digital-text&sprefix=easy+healthy+cookbook%2Cdigital-text%2C97&sr=1-2-spons&psc=1&spLa=ZW5jcnlwdGVkUXVhbGlmaWVyPUEyRFVaRzdGOEg4QjdHJmVuY3J5cHRlZElkPUEwMzc2NzcyUE5WTEpRUUc3RE9IJmVuY3J5cHRlZEFkSWQ9QTAzNTcwNjAzUU81NVFTNVNIT1lGJndpZGdldE5hbWU9c3BfYXRmJmFjdGlvbj1jbGlja1JlZGlyZWN0JmRvTm90TG9nQ2xpY2s9dHJ1ZQ==)

**Want more challenge templates? Ask your client success rep about our [Ultimate plan](https://movespring.com/pricing).**

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Fall into healthy habits with our Let’s Groove challenge

The challenges you run on MoveSpring are likely the star of the show in your wellness program. So what happens in between challenges? Picture **engagement** as the behind-the-scenes crew: it keeps things running smoothly year-round and sets the stage for what’s next in the spotlight. 

### Utilize our tips to keep employee engagement going strong year-round between challenges

With one or more successful challenges under your belt, it’s time to keep the spark going by learning how to use and promote MoveSpring’s engagement features. We’ve outlined the next steps you can take to encourage employee participation across the platform.

### Get to know MoveSpring’s engagement features

In this blog post, we’ll be covering the engagement features and associated resources that we love to use in between challenges. Leverage these features to keep participants engaged in your wellness programming year-round.

As a general guideline, we [recommend making contact](http://help.movespring.com/en/articles/5899398-communicating-with-your-users#h_6470fd0e3f) with your employees **at least** once a month in between challenges to keep health & wellness at the forefront throughout the year.

For all communication templates provided, simply copy and paste the information into your desired channel and send!

### Send announcements

Announcements allow you to communicate important updates directly to your users throughout your program. You can easily schedule announcements in-app ahead of time for convenience. In addition to displaying the most recent announcement directly on a user’s dashboard, we’ve also designed announcements to be paired with an optional push notification for increased visibility. 

Announcements are the perfect tool to make your health & wellness communications direct, timely, and fun! **We can’t stress enough how important it is for an admin to communicate with employees, especially in between challenges.** Announcements can ensure that your voice is heard and employees are getting a consistent reminder to engage with their health & wellness. 

Learn more about the announcements feature [here](https://movespring.com/blog/cut-through-the-clutter-with-our-latest-feature-announcements-22).

![Copy of Untitled Design (4).png](https://res.cloudinary.com/movespring/image/upload/v1657304927/blog/Copy_of_Untitled_Design_4_d5a8ccfbe5.png)

We love announcements because of how customizable they are. We even wrote an entire [blog post](https://movespring.com/blog/get-creative-with-announcements-84) on how you can step up your announcement game! Here are a few of our favorite ways to use announcements in between challenges:

- **Share company reminders -** Announce open-enrollments, wellness events, or an upcoming challenge.
- **Shout out employees -** Show recognition for users that engage with their health, like the [top stepper of the week](http://help.movespring.com/en/articles/5728686-announcement-templates-for-user-stat-shoutouts#h_2356f93b35) or the most improved stepper.
- **Educate employees -** Share educational information on relevant [wellness topics](http://help.movespring.com/en/articles/5728666-announcement-templates-for-general-wellness-engagement).
- **Celebrate events and holidays -** Share [timely reminders](http://help.movespring.com/en/articles/5811542-announcement-templates-for-seasonal-events-holidays) about holidays or [national health observances](https://movespring.com/blog/workplace-health-and-wellness-calendar-2022-78#:~:text=What%20observances%20can%20I%20include%3F).
- **Highlight new features -** Encourage usage of a feature, or [introduce a new feature](http://help.movespring.com/en/articles/4270417-announcement-templates-for-challenge-updates-and-new-features#h_d0aaaa02ae) that users might not be familiar with yet.
- **Gather employee feedback -** Use the call to action function to link to a survey that gathers wellness program feedback.
- **Run a one day event -** Motivate participants to move more by challenging them to reach a certain activity goal over the course of the day. Offer a small prize via raffle for all participants who complete the goal to further incentivize participation.
    
    *For example, encourage participants to try to reach at least 10,000 steps on a particular day. Then, pull a user report to find all eligible users who completed the goal and enter them into a raffle to win an insulated water bottle! Use [this announcement template](http://help.movespring.com/en/articles/5728889-how-to-engage-your-users-year-round#h_1622ef0023) to promote the upcoming event.*
    

### Highlight the friends feature

The friends tab allows users to view their MoveSpring friends in a Leaderboard style and toggle the viewing timeframe to filter activity leaderboard totals by day, week, month, or year. We encourage all clients to turn on the Friends feature, which is a great way to allow employees to build connections with their colleagues on the MoveSpring app. 

Once a participant adds friends, it also makes it easier for them to create [user-created challenges](https://movespring.com/blog/making-fitness-more-fun-with-friends-46) with those individuals, further boosting engagement and friendly competition. Designate an off-challenge period to encourage adding friends to build camaraderie and mutual motivation between colleagues. 

Learn how to enable the friends feature [here](http://help.movespring.com/en/articles/3084900-adjusting-your-client-app-settings-in-the-admin-center).

![Friends.png](https://res.cloudinary.com/movespring/image/upload/v1657055345/blog/Friends_6c0ff4f080.png)

**Use [this announcement template](http://help.movespring.com/en/articles/5728889-how-to-engage-your-users-year-round#h_225800201f) to communicate a friend-a-thon using the announcements feature.**

### Have users create their own challenges

User-created challenges allow users to interact with each other even if you don’t have a company-wide challenge going! Encourage employees to create and run their own custom challenges with colleagues or work buddies.

Learn more about this feature [here](https://movespring.com/blog/let-your-users-run-your-wellness-program-for-you-39), or you can learn how to adjust your current preferences [here](http://help.movespring.com/en/articles/3084900-adjusting-your-client-app-settings-in-the-admin-center).

![UCCs.png](https://res.cloudinary.com/movespring/image/upload/v1657055345/blog/UC_Cs_018ab3186b.png)

There are lots of fun ways to incentivize users to create their own challenges. Below, you’ll find a few of our favorite ideas:

- Run a monthly raffle - one employee a month wins if they’ve created a user-created challenge
- Reward for most creative challenge title
- Reward users for joining a friend’s user-created challenge

You can easily track who’s created one using the [reporting feature](http://help.movespring.com/en/articles/1828030-how-to-pull-a-report) and pulling a user-created challenges report. 

**Use [this announcement template](http://help.movespring.com/en/articles/5728889-how-to-engage-your-users-year-round#h_9a083ab4b5) to encourage usage of this feature.**

### Build a content campaign

A content campaign allows you to upload articles, videos and posts directly to the mobile app dashboard at any point in your program. You'll be able to share content with users even when they are not in a challenge. This is a great tool that you can use to motivate and educate your employees any time of the year.

Choose from our [library of content](https://admin.movespring.com/campaigns/content-library/141/collections/) or create content of your own! Just like with [challenge content](http://help.movespring.com/en/articles/1868596-upload-and-manage-content-within-the-content-module), you can choose to make your content actionable so users can mark each post as complete. This means that you can use this feature to create “tasks” for employees to complete, including viewing an educational video or article, getting an annual checkup, or completing a wellness survey. 

You can [pull a report](http://help.movespring.com/en/articles/4177857-engagement-reports) to view the number of completions. This makes it easy to host a raffle for a few winners who completed all the actionable content in that period. These content posts will remain static on the dashboard, and you can choose to add or remove posts at any time from the MoveSpring admin center. 

Learn more about the content campaign feature [here](http://help.movespring.com/en/articles/4913331-how-to-create-a-content-campaign).

![final content campaigns.png](https://res.cloudinary.com/movespring/image/upload/v1657207425/blog/final_content_campaigns_be29c30c96.png)

Below, you’ll find some of our favorite ways to use content campaigns to educate and engage in the MoveSpring app.

- **Announce company-wide initiatives -** Post information about health initiatives that need maximum visibility like flu shots, HRAs, or open enrollment periods.
- **Create actionable challenges -** Share actionable challenges around different wellness activities that users can complete in under 10 minutes. **Pro tip:** Choose a monthly theme and promote actionable items for employees to complete before the end of the month. View our [content collections](https://admin.movespring.com/campaigns/content-library/141/collections/), and choose a collection labeled with ‘actionable’ in the title. For example, our team focused on mental health for the month of May and [our collection](https://admin.movespring.com/campaigns/content-library/141/collection/49/) encouraged time for self-care and mindfulness.
- **Educate on national health observances -** Provide education about topics that matter to you and your employees. Check out our list of [national health observances](https://movespring.com/blog/workplace-health-and-wellness-calendar-2022-78) and use them to foster health awareness year-round.  For example, post educational materials about heart health topics for National Heart Health month, or post a YouTube video on the long-term effects of stress for Stress Awareness month.

### Encourage users to explore their profile

The [Profile tab](http://help.movespring.com/en/articles/3676707-navigating-your-mobile-profile) on MoveSpring is where users can access their activity history, challenge history, badges, and more. It’s a great place for users to see their average activity totals and keep track of progress over time. This tab can help to provide insight into a user’s own activity levels, patterns, and how the current week stacks up to past totals. 

**Inspire users to check out their profile by sending out this short announcement:**

**Title:** Check out your profile 👀

**Description:** 

Did you know that you can track your progress over time in the Profile tab on MoveSpring? 

This is a great place to see all of your activity totals for the current week, month, or year. You can also compare your stats over time, and see how much progress you’ve made since you joined! 🏃🏃‍♀️

You’ll also find a list of every challenge you’ve participated in and any badges that you unlocked. Go check it out and see what you learn!

### Become a MoveSpring pro

Now that you’ve seen some of MoveSpring’s engagement features in action, it’s time to put them to good use! There’s no wrong way to utilize these features and the timeline you choose is completely up to you. If you’re not sure where to start, we recommend highlighting both the friends and user-created challenges feature together. 

**Try using this announcement template below:**

**Title:** Create your own challenge

**Description:** 

Did you know that if you add colleagues as friends to your MoveSpring account, you’ll be able to invite them to personal challenges that you create?

It’s true! We challenge you to add some friends on the MoveSpring app and run your own user-created challenge. You can run challenges on physical activity or healthy habits - the choice is completely up to you! 

So let’s challenge ourselves and fire up the friendly competition! 🔥 

**Call to action button text:** Learn more

**Call to action button link:** [http://help.movespring.com/en/articles/3186306-how-to-create-and-delete-user-created-challenges](http://help.movespring.com/en/articles/3186306-how-to-create-and-delete-user-created-challenges)

Once you’ve highlighted friends and user-created challenges, you can try utilizing some of the other engagement tips and tricks we mentioned in this blog. [Over the course of the year](https://movespring.s3.amazonaws.com/docs/Yearlong-Program-2021.pdf), you and your participants will become experts in all that MoveSpring has to offer.

So there you have it! MoveSpring’s engagement features are extremely valuable tools that can help you make the most out of your MoveSpring subscription. By promoting these features throughout the year, your employees will feel the care and thought that goes into building a company wellness program. While challenges may take the center stage, what you do to engage employees between challenges is what really makes the performance extra special. 

To read more on the basics of engaging employees in your wellness program, check out [this blog](https://movespring.com/blog/17-ways-to-engage-employees-in-wellness-programs-80) we wrote.

**Looking for our programming experts to help you build an exciting and engaging wellness program on MoveSpring?** **Ask your client success rep about our [Ultimate plan](https://movespring.com/pricing).**


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Learn how to engage employees between challenges

Help employees stay mindful about alcohol with a dry challenge

Challenge creation: A recipe for success

Take a virtual vacation with our Trip to Rome challenge

Fall into healthy habits with our Let’s Groove challenge

Learn how to engage employees between challenges

Download the MoveSpring Playbook

More Resources

Explore More

Make fitness fun at your organization